Executive Summary
Susan Carnevale is the Firm’s Marketing, Business Development & Communications Manager. Susan brings over 20 years of experience working in-house at leading Canadian law firms.
Susan works in close collaboration with the Firms’ Marketing Committee. She is responsible for managing the Firm’s brand and stellar reputation as one of Canada’s leading law firms practising exclusively in the areas of labour relations and employment law on behalf of employers. With a focus on client relationships, planning and strategy, Susan supports all practice areas to deliver marketing campaigns and business development programs that drive growth and lasting value for the Firm and its clients.
Prior to joining the Firm, Susan utlized her expertise and creativity to develop and execute successful marketing initiatives which included business development, marketing communications, brand development, social media, educational events and marketing technology (web site, email marketing and CRM). Susan proudly spearheaded the development and implementation of a rebrand strategy which was recognized as one of the most effective rebrands in the 5th Annual ReBrand 100 Global Awards.
Susan is a past Board Member of TLOMA (The Law Office Management Association) and led its Marketing Special Interest Group.
